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HP bolsters large-format offerings with new solutions and awards

During FESPA Digital, HP announced an expanded portfolio of large-format printing technologies and solutions.

With the additions, HP is providing one of the broadest portfolios of large-format technologies and solutions in the industry for the production of almost any indoor or outdoor graphic application.

Highlights include:

  • HP included on FESPA Digital's 'Blue', innovator trail and 'Green', Planet-Friendly trails, winning one of only five 'Outstanding' classifications awarded at the show.
  • New HP Latex Printing Technologies, designed with the environment in mind, that offer a compelling alternative for creating a wide variety of indoor and outdoor applications.
  • Five new super-wide format HP Scitex industrial printers, the result of the completed product integration of acquired NUR Macroprinters, Ltd.
  • One new HP Scitex and two new HP Designjet printers, as the result of the product integration of acquired MacDermid ColorSpan.
  • New large format photo and proofing paper portfolio.
  • FESPA Digital Print Award winners.

"HP is the only company with such a comprehensive portfolio of large-format solutions," said Yariv Avisar, vice president and general manager, Large Format Printing Industrial Solutions, Imaging and Printing Group, HP. "We work to protect our customer's investments by giving thorough sales advice, offering upgrade paths and providing additional service engineers and readily available parts to increase uptime. In addition, our continuous innovation and consultative customer relationships helps ensure that we offer market-leading products."

This Spring HP celebrated the grand opening of its new 13,000-sq. metre manufacturing site in Caesarea, Israel. The new facility, combined with other production sites around the world reflects the strong end-user demand for signage solutions from HP. In 2007, HP's growth in wide format printing reached 19% while the market grew 14% over 2006.

Latex Printing Technologies

Designed with the environment in mind, HP Latex Printing Technologies, announced earlier in March, offer print service providers a compelling alternative to current large-format printing methods.

The new HP Latex Printing Technologies include water-based HP Latex Inks that produce odorless prints and durable output with sharp, vivid image quality. These inks also enable broad application versatility, and working together with HP Wide Scan Printing Technology, provide high-productivity to enable PSPs to increase their print capacity and grow their business while reducing the total impact of printing on the environment.

HP Latex Inks offer durable, high-quality results on a broad range of HP and non-HP media, achieving display permanence up to three years unlaminated on outdoor prints.

HP Wide Scan Printing Technology, based on printheads built with HP Scalable Printing Technology and HP's proprietary Optical Media Advance Sensor, work together with HP Latex Inks, making it possible to develop new printing systems that can achieve breakthrough print speeds.

The first HP printers utilising HP Latex Printing Technologies will be announced at drupa in May. Price and availability will be disclosed at that time.

Integration of NUR Macroprinters Ltd and MacDermid ColorSpan

The completed portfolio integration of NUR Macroprinters Ltd and MacDermid ColorSpan strengthens HP's offer to industrial print shops with a wide variety of UV and solvent-based printers. The latest products to join HP's widest-ever Graphic Arts portfolio include:

  • HP Scitex XP5300 Printer, formerly the NUR Expedio Revolution 5m
  • HP Scitex XP5100 Printer, formerly the NUR Expedio 5000
  • HP Scitex XP2700 Printer, formerly the NUR Expedio Inspiration
  • HP Scitex XP2100 Printer, formerly the NUR Expedio 3200
  • HP Scitex FB6100 Printer, formerly the NUR Tempo Q
  • HP Designjet H35000 Printer series, incorporating the HP Designjet H35100, formally the ColorSpan 5440uv and the HP
  • Designjet H35500, formally the ColorSpan 4560uv.
  • HP Designjet H45000 Printer series, incorporates the HP Designjet H45500, formally the ColorSpan 5465uv and the HP
  • Designjet H45100, formally the ColorSpan 5445uv.
  • HP Scitex FB910, formally the ColorSpan 9840uv
  • Large Format Photo and Proofing Paper Portfolio

In March HP added three new papers (14 new products) to its large format media portfolio that are designed especially for PSPs and creatives.

  • HP Everyday Pigment Ink Photo Paper (235g/m²) for printing photorealistic images with rich detail and vibrant colours, is available in satin and gloss finishes and four different widths (24, 36, 42 and 60 inches);
  • HP Premium Matte Photo Paper, (210g/m²) gives photographers versatility with their output by delivering vibrant, full colour graphics and photorealistic images, available in matte finish and two different widths (24 and 36 inches);
  • HP Premium Semi-gloss Proofing Paper (240g/m²) offers exceptional image stability with minimal colour shift after printing, available in A3+ cut sheets, 18-inch, 24-inch, and 42-inch roll widths.

HP's large format media portfolio now includes papers for a variety of uses including graphic design, professional photography, digital fine arts, prepress/proofing, and commercial and industrial printing.

HP Asia Pacific
www.hp.com/go/supplies