Avery Dennison Graphics Solutions has introduced its [northern] fall 2023 Celestial Satins colour collection, adding three new colours to the Supreme Wrapping Film ColorFlow film series.


"The three new colours are ColorFlow Satin Solar Dawn, ColorFlow Satin Moonstone and ColorFlow Satin Frozen Ocean," Avery Dennison says. "A celestial light effect is revealed in these satin finish films as a beautiful shifting spectrum of fluid colour. These iridescent shades transform a vehicle into a work of art as light moves around it with a mesmerizing effect. The Avery Dennison Supreme Wrapping Film ColorFlow vehicle colour change portfolio continues to reflect the latest in automotive colour trends."

“We are continuously reviewing new pigment innovations to bring colour advancements to the Supreme Wrapping Film portfolio and the ColorFlow series,” says Alex Fox, product manager, Avery Dennison Graphics Solutions North America. “We’re leveraging global colour trends and monitoring customer colour demands as insights for inspiration for colour and product line extensions. These new film colours extend the breadth of our premium Supreme Wrapping Film portfolio, which features hundreds of colours, textures and accent finishes.”


“These new pigment-rich films were created with wrap designers in mind,” says Bethany Nock, marketing director, Avery Dennison Graphics Solutions North America. “Satin and satin metallic finishes are some of the most widely sought-after colours and effects. Our ColorFlow films enhance the ability of installers to create unique, custom looks with iridescent shades of a wide range of colour combinations.”

A press release added: “Outstanding durability and performance are the high standards Avery Dennison Supreme Wrapping Film continuously sets as one of the world’s leading vehicle wrapping film brands. The new Celestial Satin films deliver excellent conformability around a vehicle’s curves and recesses, while their Easy Apply RS adhesive technology makes application faster and easier, no matter the skill level of the applicator. The technology enables installers to reposition the film within the first few minutes of applying the material and easily press out any wrinkles and bubbles. Moreover, the adhesive technology ensures excellent long-term removability.

"As with all Avery Dennison Supreme Wrapping Film, the new Celestial Satin films are available in 60” [203.2cm] rolls. The three new Supreme Wrapping Film ColorFlow Celestial Satin colours can be viewed and experienced online using the Avery Dennison Car Visualizer Tool."

More information at graphics.averydennison.com


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