The aim of the "Color Alliance" in the printing and printing supplies sector is to drastically reduce the number of colour profiles in Large Format Printing based on a standardised coating.

Neschen is founder member and have made a considerable contribution by standardising the coatings on all of its printing media for water and solvent-based inks.

The basis of the Color Alliance concept is close collaboration between the leading manufacturers of printers, RIPs, media and inks. Apart from the benefist to these companies, dealers, printing service providers and end users also benefit from the cooperation. After all, too many trial printouts, excessive waste and discussions with customers who are dissatisfied with the colours cost time and money.

Standardised colour management makes print results reproducible worldwide, that is, irrespective of the time and place of printing and the printing materials used.

As one of the leading manufacturers of inkjet media we supported the Color Alliance initiative right from the very beginning", explains Dirk Peereboom, Senior Product Manager Inkjet Europe at Neschen in Bückeburg. "After all, the advantages of a standardised coating are self-evident, and that applies to all LFP applications no matter whether they are intended for use as large banners, façade advertising, trade fair systems or art prints."

Owing to the standardised coating it is not only possible to ensure reliable quality, the amount of profiling and colour adjustment is cut by up to 90 per cent. Since inkjet media are optimally matched to one another, ultimately only one setting will be required for all the printing presses. This "guaranteed" production and colour reliability creates quantifiable standards and reduces the number of complaints. Other advantages of the new inkjet coating are that it requires much less ink (according to the manufacturer, Neschen, the saving can be anything up to 30 per cent) so drying time is shorter.

Neschen AG

Starleaton Digital Solutions


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