Avery Dennison has introduced its premium automotive window film - the Ultima Ceramic Pro Series - to the Australian and New Zealand markets. The film series, available through Graphic Art Mart, is designed ‘for drivers seeking luxury, comfort and advanced protection, all in one’.
Avery Dennison's Ultima Ceramic Pro film series delivers 'a luxurious deep black finish to add a premium look to any vehicle's exterior, presenting more than protection – a style statement’
According to Avery Dennison, the Ultima Ceramic Pro Series is engineered to elevate both driving experience and vehicle appearance. Its multi-layered ceramic construction provides exceptional UV and infrared (IR) rejection, contributing to greater cabin comfort, reduced interior fading and consistent performance across varying conditions. The cutting-edge ceramic technology is further complemented by a deep black aesthetic, delivering high performance in heat rejection and UV defence.
In addition to over 99% ultraviolet rejection, protecting passengers and vehicle interiors alike, Avery Dennison emphasises the product’s exceptional colour stability and visual clarity, achieved using chip-dyed inorganic materials that maintain uniform appearance without fading or distortion over time. Enhanced heat rejection also plays a significant role, with improvements in Total Solar Energy Rejected (TSER) and Selective Infrared Rejection (SIRR) helping keep vehicles cooler and reducing air-conditioning load.
Rounding this functional capability off are aesthetics that give the series additional appeal, through what the company describes as ‘a luxurious deep black finish to add a premium look to any vehicle's exterior, presenting more than protection – a style statement’.
