Building on its acquisition of Sign Essentials and the consequent integration of the leading sign and graphic industry supplier into new premises in Brendale, Ball & Doggett’s latest development is to expand availability of the IECHO digital cutting range to all States, previously supplied through Sign Essentials in Queensland.

IECHO SKIIThe IECHO SKII is one of the fastest digital cutting tables in the market today and is attracting interest from tier-one manufacturers across Australia

Ball Doggett Logo longRob Brussolo, General Manager of Sign Display and Digital at Ball & Doggett, says: “The IECHO SKII is one of the fastest digital cutting tables in the market today, and is attracting interest from tier-one manufacturers across Australia, who rely on speed, precision and uptime to meet their output targets.”Rob Brussolo General ManagerRob Brussolo, General Manager Sign Display and Digital at Ball & Doggett

“When we brought Sign Essentials into the business, it was clear that IECHO offered a strong and scalable technology platform, so extending that offering nationally is the obvious next move and the response so far has been very positive.”

Brussolo adds: “The IECHO BK4 really hits the mark for sign shops: it’s an affordable solution with an impressive level of automation, giving businesses a cost-effective path into high-quality digital cutting.”

The IECHO BK4 digital flatbed cutter is a versatile machine suited to cutting, creasing and routing a wide range of substrates. Designed for signage, packaging, label production and short-run displays, the BK4 is seen as an ideal fit for print businesses entering or upgrading in digital finishing.

As turnaround expectations tighten and job types and sizes vary, advanced in-house cutting capabilities are fast becoming a necessity for signage producers and PSPs alike. “Which is why we are also investing heavily in building out our team of engineers to support the rollout of IECHO digital cutting solutions across all States,” concludes Brussolo.

Ball & Doggett

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