oOh!media CEO Cathy O’Connor has recently agreed with the Board that she will step down in the second half of CY25 o accommodate new leadership to deliver the next multi-year phase of strategy execution and growth.

OOH Digitising Outdoor Marketing main 1

Ooh media logo“Leading oOh!media has been one of the most rewarding periods of my career,” says O’Connor, “and I am incredibly proud of our team’s achievements, including success in attracting new asset contracts, which underpin our future growth and the industry-leading margins we delivered in an inflationary environment. The company now has real momentum and a breadth of new talent to chart the course for continued growth, so the Board and I agreed that oOh!media is now ready for new leadership”.

oOh!media’s improved 2H24 performance accelerated in Q1 CY25, with total revenue growth of 13% and growth in Australian media revenue of 16%, in line with the Outdoor Media Association (OMA). Q2 performance is expected to be similar to Q1, with improved share outcomes reflecting effective action to drive revenue growth. Continuing market share improvement is expected for the remainder of CY25 as new assets from contracts announced in 2023 and 2024 come online. oOhmedia CEO Cathy OConnor fill cropoOhmedia CEO Cathy OConnor - stepping down after 4 years

O’Connor adds: “I strongly believe in the future growth and growing prominence of the Out of Home industry and that oOh!media has the right strategy to lead this evolution and generate long-term value for our customers, our people and our shareholders.”

oOh!media Chair, Tony Faure notes: “Cathy joined oOh!media as CEO in the middle of the COVID pandemic and has been instrumental in leading the business through a period of significant change. She led the company through its most successful period of major contract wins while implementing a disciplined commercial mindset and setting the platform for our ongoing digital evolution.”

“The Board remains highly confident in the Company’s strategy, focused on energising oOh!media’s sales and go-to-market approach, unlocking the full potential of our market-leading network of 35,000 assets, and positioning the business to lead in the retail media segment.”

The oOh!media Board has commenced a recruitment process for a new Managing Director & CEO, with a leading global executive search firm, to appoint a new Managing Director and CEO.

oOH!media


Pin It