Printed textiles supplier Materialised says its new swissQprint Karibu printer from Pozitive has eliminated a problem with consistent colour reproduction between samples and orders. "The capacity is just out of this world," says Materialised CEO Belinda Price.
Materialised is a family-owned business operating since 1980 with its printing and warehousing taking place in the southern Sydney suburb of Blakehurst and offices located in major centres across Australia and New Zealand. The company supplies furnishings, textiles and wall coverings to the contract market, serving industries such as education, health, and hospitality.
CEO Belinda Price [see video above], speaks highly of the company’s relationship with Pozitive, one of its key suppliers.
“The relationship between Materialised and Pozitive is more than just a typical supplier-customer relationship, Price said. "Pozitive understand the company's operations and what they need to thrive. A strong relationship with suppliers is essential to the success of any business. A two-way street, with both parties working together to achieve common goals.
“One of the key ways in which Pozitive has helped Materialised is with the installation of the new swissQprint Karibu. This machine is capable of printing two widths of wall vinyls side by side, with an impressive capacity and speed. Additionally, it has the ability to print on a variety of different textures.
“Before the swissQprint, Materialised was experiencing issues with colour reproduction, which made it difficult to achieve consistency between samples and orders. With the new machine, these issues have been eliminated, and Materialised is now also able to print small samples off their big machine, which reduces waste.
“Colour consistency is crucial to Materialised, as designers work around colour and design when creating projects. Therefore, having the correct colour consistency is essential in order to meet the expectations of clients."
