Hot Metal printed motorcycle display
Yamaha made an outstanding impact at the Brisbane Motorcycle Expo in September 2010 with a sleek Hot Metal signage and display.
Yamaha was looking for a unique but eye catching display designed with contemporary high quality products that showcased and complimented their motorcycles. "Hot Metal was chosen by Yamaha because it fitted their requirements and my display design perfectly," said Joel Nebauer of Focus Productions.
"Hot Metal is a metal laminate that looks like no other. It gives great movement and attracts attention and interest from viewers. This is important because it means that at a large expo the product showcased is noticed. Hot Metal's style matched essential elements of Yamaha motorcycles bringing movement, impact and excitement to the Yamaha display," added Joel.
Focus Productions also specified Hot Metal because it is an Australian designed and handmade product manufactured with environment friendly processes. Focus Productions used Hot Metal® pewter in the space pattern for a sharp, cool appearance which is synonymous with Yamaha motorcycles.
Yamaha motorcycle images were printed onto Hot Metal laminate with a flat bed digital printer. This combination of innovative technologies, Hot Metal and digital printing resulted in an excellent and effective display at the Expo which successfully complimented Yamaha and its performance plus motorcycles.